If you’re running a service-based business in Hawke’s Bay, you’ve probably asked yourself: “How do I get in front of more local customers?”
One of the fastest, most cost-effective ways to do that right now is through Facebook Ads, also known as Meta Ads.
What Are Meta Ads?
Meta Ads is the umbrella term for all ads placed across Facebook, Instagram, Messenger, and the Meta Audience Network. But when most people search online, they still call them Facebook Ads. (That’s why this article will focus on the term Facebook Ads, but know that it includes the full Meta platform.)
Facebook Ads Hawke’s Bay services
Why Facebook Ads Work for Local Service Businesses
When people need a plumber, builder, personal trainer, cleaner, or consultant in Hawke’s Bay, they’re not just searching on Google—they’re scrolling Facebook and Instagram too. And that’s where Facebook Ads shine.
Facebook Ads allow you to get your business seen before customers even start searching, building trust and familiarity so you’re the first name they think of when they need your service.
Meta Ads for Hawke’s Bay businesses
Target the Right People, in the Right Place, at the Right Time
With Facebook Ads, you can:
- Show ads to people in specific locations (Napier, Hastings, CHB, or all of Hawke’s Bay)
- Target by interests, life events, and behaviours (e.g., homeowners, car owners, or people recently engaged)
- Create retargeting ads that remind website visitors to come back and book
- Promote specific services, not just your brand (e.g., deck building, RV servicing, or drain unblocking)
This isn’t about boosting posts. It’s about creating a targeted advertising campaign that actually gets results.
Learn about our Social Media Ads services
Facebook Ads Are Measurable, Flexible, and Profitable
One of the best things about Facebook Ads is how easy it is to track what’s working.
- Set a daily or monthly budget
- Track leads, clicks, calls, and sales
- Test different ads to see which gets the best results
- Improve your campaign over time to lower your cost per lead
With Facebook Ads, you can run ads for as little as $5 a day or scale up as you see results.
Facebook Ads management Hawke’s Bay
Done Right, Facebook Ads Are an Investment. Not an Expense!
Lots of business owners try Facebook Ads on their own, hit “Boost Post,” and get disappointed. That’s because good ads need the right:
- Strategy
- Audience targeting
- Creative (images/videos)
- Copywriting
- Retargeting setup
When done properly, Facebook Ads become a lead-generation machine that builds your pipeline with real customers.
Let’s Get Your Ads Working
At Hands Free Marketing, I help Hawke’s Bay service businesses run Facebook and Meta Ads the right way—without wasting time or money on guesswork.
Whether you’re a tradie, consultant, health provider, or local business owner, I’ll help you create ads that get clicks, calls, and bookings.
👉 Book a free 15-minute consultation
📞 027 590 9421
📧 jevon@handsfreemarketing.com
Facebook Ads Hawke’s Bay | Meta Ads Hawke’s Bay